Wild Selections, a leading brand of Marine Stewardship Council (MSC) certified sustainable seafood, wanted to spread their message of sustainability to customers. Fandom Marketing designed a monthly newsletter to engage readers on multiple points from product sourcing, to sustainable recipes, and ocean conservation stories. To...
Capitalizing on peak fitness season in the beginning of the year, Bumble Bee® Seafoods wanted to align their portable, protein packed tuna product with New Year’s health and wellness resolutions. We came up with the campaign #BeeSquadGoals with a fun take on the meme “squad...
Bumble Bee Seafoods needed to activate new loyalty members who joined Bee Bucks. The program provided rewards for living a healthy lifestyle by taking challenges, getting recipes, or logging fitness activities. With so much to do, we wanted to remind new members to come back...
Fandom Marketing designed an email campaign matching the new restaurant website for Kous Kous Moroccan Bistro, a favorite local restaurant in our home city of San Diego. To promote the new bar and get guests in the door, a responsive design was used to reach...
BeeMail is a monthly newsletter that goes out to Bumble Bee Seafood’s 50,000 subscribers. The communication serves multiple purposes to drive users back to the website for recipes and blog content, promote products, and engage loyal members in activities. In this example, we align with...