Congratulations! We’ve made it to the final step in the Social Media for Jobs Series. Now that you have built your personal brand, optimized your LinkedIn profile, connected with the people you want to work with and started developing thought leadership within your profession, it’s time to create a killer resume. How? A social media…

Marketing messages and competition is high every holiday season, and customers have a lot of choices on where to spend their dollars. Cutting through the clutter with solid messaging and offers is crucial in building relationships and developing strong brand loyalists. How you do this can result in fans doing your marketing for you and…

What makes you stand out above all the rest? Most people have the skills and education required to do the job, but not all prove to be leaders. Learn how to be a thought leader and it will give you that competitive edge that employers are searching for. Thought leadership is a strong platform for…

Strap in, let’s go. Black Friday, the biggest day of the year for retail, is upon us. The retail environment is becoming noisier and more competitive as it seems the holidays are starting earlier each year. I noticed full out Christmas displays in Macy’s, Ace Hardware, and other stores as early as mid-October. Radio Shack’s…

We’ve all heard it once before, “it’s not about what you know, it’s about who you know.” Building relationships is one of the golden rules we learned in grade school and for good reason. People love connecting with other people. It’s in our nature. The term networking might sound a bit dry and dirty, but…

Ah, Halloween. It’s that brief autumnal moment when we all have a chance to let loose before the end-of-the-year responsibilities fully kick in. We look forward to darkly decorating our houses, playing spooky soundtracks, and being safely scared by monster movie marathons and high school haunted houses. But you know what we find REALLY frightening?…

I had the joy of attending an event thrown by event planners for event planners yesterday in San Francisco. The Performance Group is a San Francisco Bay Area-based premiere meeting planning and travel incentive company for Fortune 1000 companies. And boy, do they know how to throw a good party. It was a small, intimate…

  This is the second installment of the Social Media for Jobs Series where I am providing tips on how to social market your most important brand, you. Last week we discussed the importance of building your personal brand. Today we’re focusing on ways you can stand out by optimizing your LinkedIn profile. A LinkedIn…

Do you want to know how to get the most of out of your Facebook page marketing? IT Agility has put together an awesome presentation that breaks down the many ways Facebook processes your posts, from the EdgeRank Algorithm to social ranks and social clicks. The presentation contains actionable Facebook marketing tips you can implement…

  Welcome to the first installment of our five part Social Media for Jobs Series. Obama and Romney aren’t the only ones that want to see people get back to work. We all do, right? At least we can all agree on something. I believe collectively we have a lot to offer each other to…